The AI receptionist that answers every call. And fills in the CRM.
Magixis answers in a local voice, qualifies the caller and books the job, nights and weekends included. Contact, job and diary slot land in our own CRM while the caller is still talking.
15 minutes · No card
What's ringing out costing you?
Drag the sliders. This is the value riding on the calls that ring out, at the numbers you set.
How many inbound calls a typical working day brings in.
Out of hours, on a job, double-booked. 1 in 5 is deliberately conservative: a 2016 study of 85 small businesses found 62% of calls never reached a live person.
What one new enquiry is worth, on average, once it becomes a job.
15 minutes
Or call and our agent books it.
Magixis answers the ones you'd miss.
Value at stake from calls that ring out, based on the numbers you set. An estimate of opportunity, not a guarantee. Ringing back rarely recovers them: Hiya found 86% of calls from unknown numbers go unanswered.
Want a look around first? Open the live dashboardWhat does it cost?
Three plans, posted publicly; a typical two-minute call on Pro is about £1.70 in call charges. One job a month you'd otherwise have missed usually covers it. No contract; Lite has no setup fee and no subscription.
Everything the call turns into.
One number goes in. A booked job, a contact, a diary slot and a figure you can act on come out. Below is the workspace every account gets on day one, loaded with a month of example calls.
Three steps. Live same day on Lite. Two weeks on Pro.
Set Lite up yourself and take calls tonight. On Pro and Command we train the agent on your services, your prices and your diary — and you hear it on a test number before it takes a single real call.
We answer your calls
A voice agent trained on your services, your area, and your tone of voice picks up every time. Day, night, bank holiday, lunch break.
We book your jobs
The agent qualifies the caller, books the slot and confirms by SMS. Every step is yours to script.
We close the loop
Every call, booking, and outcome lands in the automated CRM you saw above — each task routed to the right person, no admin left to type up.
How does Magixis compare to voicemail, an answering service or hiring?
The four ways UK small businesses handle the calls they can't reach, like for like. Illustrative UK costs, not quotes — the sourced like-for-like comparison sits on the pricing page.
| Capability | Voicemail | Answering service | Part-time receptionist | Magixis |
|---|---|---|---|---|
| Answers 24/7 | No — records after the tone | Partly — office hours on most plans; 24/7 costs extra | No — set hours only | Yes — nights, weekends, bank holidays |
| Books the job | No — you ring back | Rarely — takes a message | Yes — while they're at the desk | Yes — into the diary, on the call |
| Fills in the CRM | No | No — message by email or SMS | By hand — when there's time | Yes — contact, job and follow-up, automatically |
| Typical cost | Free | £1–£2 a call, plus a monthly plan | ≈ £13,000 a year for 20 hours a week | £1.35 a minute on Lite, nothing else · no contract |
| Left with you | The ring-back, the booking, the typing | The ring-back, the booking, the typing | Evenings, weekends and holidays | Nothing — the record writes itself |
A message still leaves the ring-back and the typing with you. Of the four, only Magixis answers, books and files the record — and it only charges while it's talking.
Answering-service rates are typical per-call UK pricing; the receptionist figure is 20 hours a week at about £12.50 an hour. Where callers expect one named person who knows their whole history, hire the human — Magixis takes the booking, qualifying and after-hours calls around them.
One receptionist. A different script for every trade.
Each line below is the agent talking on that sector's page: its vocabulary, its diary, its rules about what it will and won't say. Pick yours.
“…Mark quotes those after a survey, and the survey is free. He has Tuesday at 8:30 or Thursday at 4.”
Plumbers & heating engineers“…nothing goes ahead unpriced. Priya has Thursday at 8 or Friday at 4:30.”
Electricians“…Booked: Saturday 9:30, three-bed semi in Chorlton, gas combi… Confirmation and his details come to you by text now.”
HVAC“…What I can do now is book you in to see it — Thursday at 4:15…”
Letting agents“…Three flats in your stack have already reported it tonight, so I'm adding you to that job rather than opening a new one…”
Property management“…Booked — Thursday 5:40pm with Dr Ellis. I'll text you the confirmation and what to bring.”
Dentists“…Mr Adeyemi has Tuesday at 3:20pm. Shall I hold it?”
Medical & GP practices“…I'll book you a 20-minute discovery call with David, a partner, on Thursday at 2pm.”
Accountants & bookkeepers“…What I can do is take the details and get you in front of one of our employment solicitors.”
Solicitors & law firms“…Test at 5.40 today, colour Saturday at 10 with Maya. I'll text you now with both.”
Salons & barbershops“…Induction Tuesday at 6.30pm with Dan Okafor, an hour. He'll go through the floor with you…”
Gyms & health clubs“…She has Thursday the 21st at 9.30am, or Monday the 25th at 1pm.”
Sole traders“…She's opened Thursday the 20th at 11am and Monday the 24th at 2pm. I can take either of those now.”
Personal receptionist“…Ruth keeps two MOT slots a day. I've got Wednesday the 26th at 8am, or Friday the 28th at half eleven.”
Custom builds · any sector
The grown-up paperwork, in writing.
GDPR, security, insurance, sub-processors — each card opens the written answer on our trust page.
The questions everyone asks before they book.
Straight answers, kept short. Anything contractual is in writing on the trust page.
Most of these settle themselves on one call. Put your question to our own agent — it answers around the clock, and it books your demo if you want one.
+44 (7366) 312999Judge it on a real call: our line — +44 (7366) 312999 — is answered by the same agent your callers would get. It's built to sound like a calm, local receptionist, and when a call turns awkward it hands over to a human rather than bluffing.
Hear it answering your own business — book a demo below.Lite is £1.35 a minute — no setup fee, no subscription, and a month with no calls costs nothing. Pro is £995 setup once, then £99 a month plus 85p a minute, and on running costs works out cheaper than Lite past roughly 198 minutes a month. No contract on either — for most trades, a month of cover costs less than one missed job.
See full pricing, or book a demo and we'll size it to your call volume.No — it takes the calls they can't. Overflow when the line's engaged, evenings, weekends, and the rings that currently end in voicemail. It books into the same diary as your team and never double-books.
Book a demo and we'll map it to your current setup.No. You keep your number and forward it to us — we send the instructions for your carrier, whether that's BT, EE, O2 or Vodafone. If you ever leave, we route the number straight back to you.
We'll walk you through forwarding on the demo.On Lite, the same day — you set it up yourself from a link we send. Pro is a two-week build: we listen to a week of your real calls, build and tune your agent, you test it on a sandbox number, then it goes live on yours.
The build, step by step, on how it works.Yes. We're ICO-registered, calls are stored in the EU, and the agent reads a recording-consent line at the start of every call. Recordings are kept 30 days and transcripts 90 days, and we'll set a shorter window if you ask. The DPA and sub-processor list are public.
Full detail on the trust page — book with the paperwork already cleared.An answering service takes a message and emails it over — the ring-back, the booking and the typing are still yours. Magixis answers the call, books the job into your diary and writes the contact and follow-up into its CRM while the caller is still on the line. Typical UK services charge £1–£2 a call plus a monthly plan; Magixis Lite is £1.35 a minute with no monthly plan, and only charges while it's talking.
The like-for-like table is above — voicemail and hiring included.
Ring it and the same agent your callers would get picks up. Ask it what you like, or tell it to book your demo and it will.